Depending on your organization and digital experience, there are different levels of compliance that need to be achieved. This includes WCAG, WCAAG, WCAAG, Section 508, etc. We would be happy to assist you in identifying the Level of Compliance you need to reach.
Most marketing teams and businesses think about their websites when it comes to the initial design or redesign, adding features or refreshing the look, feel and functionality, but once those jobs are executed, the expectation is that it will sit there happily drawing in the masses.
Spoiler alert — we aren’t promising you that your website will actually be number one on Google. Let’s just get that out of the way. In fact, if anyone is promising you that, be warned.
Location, location, location. It’s the old adage that’s the key to success in business, and the same goes as a key to success with website personalization.
Want to find out how to tailor your site content to the device your visitors have their hands on?Nowadays, our digital lives aren’t defined simply by one device. It’s the complex norm to be multi-connected and non-restricted (to just that one).
A healthy website is an optimized website. Optimization is not just about top search engine results, it takes into consideration a website’s overall performance. An optimized website gives users a positive experience and gets you better search engine placement.
Three seconds or less. That is the time that a user expects a web page to load. In 2018, mobile page speed became a ranking factor with Google and a web page that is slow loading will contribute to a lack of conversions and will negatively affect your site’s rankings.
Content is always important, as the main focus of a site is to gain information from an Organization, Business, etc. Still, a key element related to this and how a Visitor consumes it is undoubtedly the overall aesthetic.
We are all focused on health right now, given the circumstances that surround us, as we work globally to do our part to keep our families, friends and neighbors healthy.
Have you thought about your website’s accessibility? An accessible website ensures all users are able to easily access your website — this includes people with disabilities. Having an accessible website also goes hand in hand with having an optimized website.
Google launched the most recent update to its measurement platform for web analytics, named Google Analytics 4 (GA4) in the fall of 2020. Does your digital marketing strategy rely on Google Analytics? Are you wondering if you should switch to the new platform?
Having a site consistent with your brand is very important from an overall appearance perspective and allows visitors to make the connection between your company and your Website immediately.
