WordPress HubSpot Integration: Set Up Guide

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                "value": "\u003Cp\u003ESimply having a website isn\u2019t enough to hit your growth objectives. While having an online presence is important, it is just the first step. Adding features like analytics, marketing, and lead generation are vital to ensuring that you get the absolute most out of your website.\u0026nbsp;\u003C\/p\u003E\u003Cp\u003EHubSpot is customer relationship (CRM) software that offers marketing, sales, service, and more. Integrating HubSpot into a WordPress website is relatively simple with a plugin. However, it takes a lot more work and skill to fully take advantage of all that HubSpot has to offer.\u0026nbsp;\u003C\/p\u003E\u003Cp\u003EAt Inclind, we have specific experience helping our clients with all aspects of HubSpot integrations, migrations, website development, and more. We work with businesses, \u003Ca href=\u0022https:\/\/www.inclind.com\/clients\/membership-organizations\u0022\u003Emember organizations\u003C\/a\u003E, \u003Ca href=\u0022https:\/\/www.inclind.com\/clients\/non-profit-organizations\u0022\u003Enonprofits\u003C\/a\u003E, \u003Ca href=\u0022https:\/\/www.inclind.com\/clients\/healthcare-organizations\u0022\u003Ehealthcare organizations\u003C\/a\u003E, \u003Ca href=\u0022https:\/\/www.inclind.com\/clients\/government-website-design\u0022\u003Egovernment agencies\u003C\/a\u003E, and other clients to help them design, develop, and \u003Ca href=\u0022https:\/\/www.inclind.com\/support\u0022\u003Emaintain\u003C\/a\u003E attractive and effective websites. To learn more about our services - including \u003Ca href=\u0022https:\/\/www.inclind.com\/solutions\/hubspot\u0022\u003EHubSpot development solutions\u003C\/a\u003E - reach out today to schedule a consultation.\u0026nbsp;\u003C\/p\u003E\u003Ch2\u003EWhy Add HubSpot to Your WordPress Website?\u0026nbsp;\u003C\/h2\u003E\u003Cp\u003E\u003Ca href=\u0022https:\/\/wordpress.com\/\u0022 target=\u0022_blank\u0022\u003EWordPress\u003C\/a\u003E is one of the top content management systems (CMS) available. It is used by everyone from small-time bloggers to major corporations, and for good reason. It is easy to use, incredibly inexpensive, and very customizable.\u0026nbsp;\u003C\/p\u003E\u003Cp\u003E\u003Ca href=\u0022https:\/\/www.hubspot.com\/\u0022 target=\u0022_blank\u0022\u003EHubSpot\u003C\/a\u003E is a popular customer relationship management (CRM) and social media marketing software. It also offers a range of tools for content management, web analytics, customer support, search engine optimization (SEO), and landing pages.\u0026nbsp;\u003C\/p\u003E\u003Cp\u003ECompanies use CRM software like HubSpot to maximize sales and to grow in a more innovative way. HubSpot offers five main products, which it refers to as hubs:\u0026nbsp;\u003C\/p\u003E\u003Cul\u003E\u003Cli\u003EMarketing Hub\u0026nbsp;\u003C\/li\u003E\u003Cli\u003ESales Hub\u0026nbsp;\u003C\/li\u003E\u003Cli\u003EService Hub\u0026nbsp;\u003C\/li\u003E\u003Cli\u003ECMS Hub\u0026nbsp;\u003C\/li\u003E\u003Cli\u003EOperations Hub\u0026nbsp;\u003C\/li\u003E\u003C\/ul\u003E\u003Cp\u003EMany of HubSpot\u2019s products are free to use, including email marketing, CRM, ads management, forms creation, web analytics tracking, landing pages, chatbots, and customer support. However, paid versions of HubSpot offer more robust services and a fuller array of options.\u0026nbsp;\u003C\/p\u003E\u003Cp\u003EHubSpot works by connecting to an organization\u0027s website. The software pulls data from the site to help convert website traffic into leads and customers, drive traffic to the site, create optimized web content, and provide customer support. It utilizes cloud technology so that it can be used from any device.\u0026nbsp;\u003C\/p\u003E\u003Cp\u003EHubSpot offers many benefits, including an all-in-one CRM, CMS, analytics, and customer support platform. It is also user-friendly and offers free CRM tools to help businesses increase sales. More than 500 applications can integrate with HubSpot, making it easy for organizations to add even more functionality through \u003Ca href=\u0022https:\/\/www.inclind.com\/solutions\/integrations\u0022\u003Ecustom integrations\u003C\/a\u003E.\u0026nbsp;\u003C\/p\u003E\u003Ch2\u003EHow to Integrate HubSpot with WordPress\u0026nbsp;\u003C\/h2\u003E\u003Cp\u003EOne of WordPress\u0027s best features is the ability to create a website and even integrate other software without any knowledge of coding. This is typically done through plugins, which are third-party tools that allow you to add functionality to the site without learning HTML or CSS.\u0026nbsp;\u003C\/p\u003E\u003Cp\u003EFortunately, HubSpot makes a WordPress plugin. You can search for it in the WordPress plugin store and then install it directly onto your site through the admin area. After installing the HubSpot plugin, you can easily add tracking, create and manage web forms, view reports, and manage a live chat function, all from your WordPress admin dashboard.\u0026nbsp;\u003C\/p\u003E\u003Cp\u003ETo install the plugin, you will need to take the following steps:\u0026nbsp;\u003C\/p\u003E\u003Cul\u003E\u003Cli\u003ELog into your WordPress administrative dashboard\u0026nbsp;\u003C\/li\u003E\u003Cli\u003ENavigate to Plugins, and then click \u201cAdd New\u201d from the left sidebar menu\u0026nbsp;\u003C\/li\u003E\u003Cli\u003ESearch for the \u003Ca href=\u0022https:\/\/wordpress.org\/plugins\/leadin\/\u0022 target=\u0022_blank\u0022\u003EHubSpot plugin\u003C\/a\u003E, which is titled \u201cHubSpot All-In-One Marketing - Forms, Popups, Live Chat\u201d\u0026nbsp;\u003C\/li\u003E\u003Cli\u003EClick on the plugin, and then choose \u201cInstall Now\u201d\u0026nbsp;\u003C\/li\u003E\u003Cli\u003ENext, click \u201cActivate Plugin\u201d\u0026nbsp;\u003C\/li\u003E\u003Cli\u003EYou can now select HubSpot from your left sidebar menu and either log into your account to finish the installation or create a HubSpot account.\u0026nbsp;\u003C\/li\u003E\u003C\/ul\u003E\u003Cp\u003EOnce you have successfully installed the HubSpot plugin, you can now use it to add a number of functionalities to your website. By clicking on HubSpot on your left sidebar menu, you can choose to:\u0026nbsp;\u003C\/p\u003E\u003Cul\u003E\u003Cli\u003EAdd live chat to your website and chat with users yourself, or set up an automated chatbot\u0026nbsp;\u003C\/li\u003E\u003Cli\u003ECreate mobile-responsive and pop-up forms\u0026nbsp;\u003C\/li\u003E\u003Cli\u003EDevelop a single contact database to manage detailed analytics on contacts, leads, and customers\u0026nbsp;\u003C\/li\u003E\u003Cli\u003ECreate emails using the drag-and-drop editor\u0026nbsp;\u003C\/li\u003E\u003Cli\u003ECraft segmented lists to use for targeted marketing campaigns\u0026nbsp;\u003C\/li\u003E\u003Cli\u003EView and share reports of marketing, sales, and service performance\u0026nbsp;\u003C\/li\u003E\u003C\/ul\u003E\u003Cp\u003ETo get the most out of your HubSpot integration, you should take additional steps. For example, you can add HubSpot calls to action where you would otherwise use links or buttons. You can copy the provided embed code for calls to action from the HubSpot dashboard. This can then be used to measure the click rates for all of your pages and to send website traffic to landing pages that help generate leads.\u0026nbsp;\u003C\/p\u003E\u003Cp\u003EYou can also embed your email contact form on your website using HubSpot to ensure that all of your contacts are managed through HubSpot in one location. Similarly, using HubSpot for forms on your WordPress site means that all form entries automatically flow into HubSpot as contacts, and lead notifications are automatically sent to your sales and marketing teams.\u0026nbsp;\u003C\/p\u003E\u003Cp\u003EWhile installing a HubSpot plugin is a relatively easy way to integrate the software with a WordPress website, it is important to do the follow-up work to take advantage of all of the features that HubSpot offers. Inclind can also perform \u003Ca href=\u0022https:\/\/www.inclind.com\/solutions\/hubspot\u0022\u003Ecustom HubSpot integrations\u003C\/a\u003E that ensure that the software you purchase is put to its best use - and that your \u003Ca href=\u0022https:\/\/www.inclind.com\/services\/wordpress-websites\u0022\u003EWordPress website\u003C\/a\u003E is optimized to help your business, nonprofit, membership organization or other entity thrive. We offer a range of other services, including HubSpot integrations, HubSpot site migration, HubSpot website development, HubSpot blog development, HubSpot landing page development, and HubSpot module development.\u0026nbsp;\u003C\/p\u003E\u003Ch2\u003EAdd HubSpot to Your Website with Inclind\u0026nbsp;\u003C\/h2\u003E\u003Cp\u003ECustomer relationship management software like HubSpot is often one of the best purchases that a company can make. It can reduce the need to perform tedious tasks like data entry while maximizing the ability to convert leads into sales. It can also help nurture customer relationships, leading to better outcomes.\u0026nbsp;\u003C\/p\u003E\u003Cp\u003EInclind provides a full suite of website design and development services to companies, membership organizations, healthcare providers, utility companies, educational institutions, and nonprofits, including custom integrations. We are experienced with WordPress, Drupal, HubSpot, and other software platforms and have extensive knowledge of building custom integrations for our clients. We also provide related services - like \u003Ca href=\u0022https:\/\/www.inclind.com\/solutions\/conversion-optimization\u0022\u003Econversion optimization\u003C\/a\u003E and \u003Ca href=\u0022https:\/\/www.inclind.com\/solutions\/technical-seo\u0022\u003Etechnical SEO\u003C\/a\u003E - to ensure that your website looks and runs exactly as it should.\u0026nbsp;\u003C\/p\u003E\u003Cp\u003EWe\u0027re available if you\u2019d like to learn more about our HubSpot development services for your organization. You can fill out our online contact form or call us at (800) 604-8139 to talk to one of our experts about your website.\u003C\/p\u003E",
                "format": "full_html",
                "processed": "\u003Cp\u003ESimply having a website isn\u2019t enough to hit your growth objectives. While having an online presence is important, it is just the first step. Adding features like analytics, marketing, and lead generation are vital to ensuring that you get the absolute most out of your website.\u0026nbsp;\u003C\/p\u003E\n\u003Cp\u003EHubSpot is customer relationship (CRM) software that offers marketing, sales, service, and more. Integrating HubSpot into a WordPress website is relatively simple with a plugin. However, it takes a lot more work and skill to fully take advantage of all that HubSpot has to offer.\u0026nbsp;\u003C\/p\u003E\n\u003Cp\u003EAt Inclind, we have specific experience helping our clients with all aspects of HubSpot integrations, migrations, website development, and more. We work with businesses, \u003Ca href=\u0022\/clients\/membership-organizations\u0022\u003Emember organizations\u003C\/a\u003E, \u003Ca href=\u0022\/clients\/non-profit-organizations\u0022\u003Enonprofits\u003C\/a\u003E, \u003Ca href=\u0022\/clients\/healthcare-organizations\u0022\u003Ehealthcare organizations\u003C\/a\u003E, \u003Ca href=\u0022\/clients\/government-website-design\u0022\u003Egovernment agencies\u003C\/a\u003E, and other clients to help them design, develop, and \u003Ca href=\u0022\/support\u0022\u003Emaintain\u003C\/a\u003E attractive and effective websites. To learn more about our services - including \u003Ca href=\u0022\/solutions\/hubspot\u0022\u003EHubSpot development solutions\u003C\/a\u003E - reach out today to schedule a consultation.\u0026nbsp;\u003C\/p\u003E\n\u003Ch2\u003EWhy Add HubSpot to Your WordPress Website?\u0026nbsp;\u003C\/h2\u003E\n\u003Cp\u003E\u003Ca href=\u0022https:\/\/wordpress.com\/\u0022 target=\u0022_blank\u0022\u003EWordPress\u003C\/a\u003E is one of the top content management systems (CMS) available. It is used by everyone from small-time bloggers to major corporations, and for good reason. It is easy to use, incredibly inexpensive, and very customizable.\u0026nbsp;\u003C\/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022https:\/\/www.hubspot.com\/\u0022 target=\u0022_blank\u0022\u003EHubSpot\u003C\/a\u003E is a popular customer relationship management (CRM) and social media marketing software. It also offers a range of tools for content management, web analytics, customer support, search engine optimization (SEO), and landing pages.\u0026nbsp;\u003C\/p\u003E\n\u003Cp\u003ECompanies use CRM software like HubSpot to maximize sales and to grow in a more innovative way. HubSpot offers five main products, which it refers to as hubs:\u0026nbsp;\u003C\/p\u003E\n\u003Cul\u003E\n\u003Cli\u003EMarketing Hub\u0026nbsp;\u003C\/li\u003E\n\u003Cli\u003ESales Hub\u0026nbsp;\u003C\/li\u003E\n\u003Cli\u003EService Hub\u0026nbsp;\u003C\/li\u003E\n\u003Cli\u003ECMS Hub\u0026nbsp;\u003C\/li\u003E\n\u003Cli\u003EOperations Hub\u0026nbsp;\u003C\/li\u003E\n\u003C\/ul\u003E\n\u003Cp\u003EMany of HubSpot\u2019s products are free to use, including email marketing, CRM, ads management, forms creation, web analytics tracking, landing pages, chatbots, and customer support. However, paid versions of HubSpot offer more robust services and a fuller array of options.\u0026nbsp;\u003C\/p\u003E\n\u003Cp\u003EHubSpot works by connecting to an organization\u0027s website. The software pulls data from the site to help convert website traffic into leads and customers, drive traffic to the site, create optimized web content, and provide customer support. It utilizes cloud technology so that it can be used from any device.\u0026nbsp;\u003C\/p\u003E\n\u003Cp\u003EHubSpot offers many benefits, including an all-in-one CRM, CMS, analytics, and customer support platform. It is also user-friendly and offers free CRM tools to help businesses increase sales. More than 500 applications can integrate with HubSpot, making it easy for organizations to add even more functionality through \u003Ca href=\u0022\/solutions\/integrations\u0022\u003Ecustom integrations\u003C\/a\u003E.\u0026nbsp;\u003C\/p\u003E\n\u003Ch2\u003EHow to Integrate HubSpot with WordPress\u0026nbsp;\u003C\/h2\u003E\n\u003Cp\u003EOne of WordPress\u0027s best features is the ability to create a website and even integrate other software without any knowledge of coding. This is typically done through plugins, which are third-party tools that allow you to add functionality to the site without learning HTML or CSS.\u0026nbsp;\u003C\/p\u003E\n\u003Cp\u003EFortunately, HubSpot makes a WordPress plugin. You can search for it in the WordPress plugin store and then install it directly onto your site through the admin area. After installing the HubSpot plugin, you can easily add tracking, create and manage web forms, view reports, and manage a live chat function, all from your WordPress admin dashboard.\u0026nbsp;\u003C\/p\u003E\n\u003Cp\u003ETo install the plugin, you will need to take the following steps:\u0026nbsp;\u003C\/p\u003E\n\u003Cul\u003E\n\u003Cli\u003ELog into your WordPress administrative dashboard\u0026nbsp;\u003C\/li\u003E\n\u003Cli\u003ENavigate to Plugins, and then click \u201cAdd New\u201d from the left sidebar menu\u0026nbsp;\u003C\/li\u003E\n\u003Cli\u003ESearch for the \u003Ca href=\u0022https:\/\/wordpress.org\/plugins\/leadin\/\u0022 target=\u0022_blank\u0022\u003EHubSpot plugin\u003C\/a\u003E, which is titled \u201cHubSpot All-In-One Marketing - Forms, Popups, Live Chat\u201d\u0026nbsp;\u003C\/li\u003E\n\u003Cli\u003EClick on the plugin, and then choose \u201cInstall Now\u201d\u0026nbsp;\u003C\/li\u003E\n\u003Cli\u003ENext, click \u201cActivate Plugin\u201d\u0026nbsp;\u003C\/li\u003E\n\u003Cli\u003EYou can now select HubSpot from your left sidebar menu and either log into your account to finish the installation or create a HubSpot account.\u0026nbsp;\u003C\/li\u003E\n\u003C\/ul\u003E\n\u003Cp\u003EOnce you have successfully installed the HubSpot plugin, you can now use it to add a number of functionalities to your website. By clicking on HubSpot on your left sidebar menu, you can choose to:\u0026nbsp;\u003C\/p\u003E\n\u003Cul\u003E\n\u003Cli\u003EAdd live chat to your website and chat with users yourself, or set up an automated chatbot\u0026nbsp;\u003C\/li\u003E\n\u003Cli\u003ECreate mobile-responsive and pop-up forms\u0026nbsp;\u003C\/li\u003E\n\u003Cli\u003EDevelop a single contact database to manage detailed analytics on contacts, leads, and customers\u0026nbsp;\u003C\/li\u003E\n\u003Cli\u003ECreate emails using the drag-and-drop editor\u0026nbsp;\u003C\/li\u003E\n\u003Cli\u003ECraft segmented lists to use for targeted marketing campaigns\u0026nbsp;\u003C\/li\u003E\n\u003Cli\u003EView and share reports of marketing, sales, and service performance\u0026nbsp;\u003C\/li\u003E\n\u003C\/ul\u003E\n\u003Cp\u003ETo get the most out of your HubSpot integration, you should take additional steps. For example, you can add HubSpot calls to action where you would otherwise use links or buttons. You can copy the provided embed code for calls to action from the HubSpot dashboard. This can then be used to measure the click rates for all of your pages and to send website traffic to landing pages that help generate leads.\u0026nbsp;\u003C\/p\u003E\n\u003Cp\u003EYou can also embed your email contact form on your website using HubSpot to ensure that all of your contacts are managed through HubSpot in one location. Similarly, using HubSpot for forms on your WordPress site means that all form entries automatically flow into HubSpot as contacts, and lead notifications are automatically sent to your sales and marketing teams.\u0026nbsp;\u003C\/p\u003E\n\u003Cp\u003EWhile installing a HubSpot plugin is a relatively easy way to integrate the software with a WordPress website, it is important to do the follow-up work to take advantage of all of the features that HubSpot offers. Inclind can also perform \u003Ca href=\u0022\/solutions\/hubspot\u0022\u003Ecustom HubSpot integrations\u003C\/a\u003E that ensure that the software you purchase is put to its best use - and that your \u003Ca href=\u0022\/services\/wordpress-websites\u0022\u003EWordPress website\u003C\/a\u003E is optimized to help your business, nonprofit, membership organization or other entity thrive. We offer a range of other services, including HubSpot integrations, HubSpot site migration, HubSpot website development, HubSpot blog development, HubSpot landing page development, and HubSpot module development.\u0026nbsp;\u003C\/p\u003E\n\u003Ch2\u003EAdd HubSpot to Your Website with Inclind\u0026nbsp;\u003C\/h2\u003E\n\u003Cp\u003ECustomer relationship management software like HubSpot is often one of the best purchases that a company can make. It can reduce the need to perform tedious tasks like data entry while maximizing the ability to convert leads into sales. It can also help nurture customer relationships, leading to better outcomes.\u0026nbsp;\u003C\/p\u003E\n\u003Cp\u003EInclind provides a full suite of website design and development services to companies, membership organizations, healthcare providers, utility companies, educational institutions, and nonprofits, including custom integrations. We are experienced with WordPress, Drupal, HubSpot, and other software platforms and have extensive knowledge of building custom integrations for our clients. We also provide related services - like \u003Ca href=\u0022\/solutions\/conversion-optimization\u0022\u003Econversion optimization\u003C\/a\u003E and \u003Ca href=\u0022\/solutions\/technical-seo\u0022\u003Etechnical SEO\u003C\/a\u003E - to ensure that your website looks and runs exactly as it should.\u0026nbsp;\u003C\/p\u003E\n\u003Cp\u003EWe\u0027re available if you\u2019d like to learn more about our HubSpot development services for your organization. You can fill out our online contact form or call us at (800) 604-8139 to talk to one of our experts about your website.\u003C\/p\u003E\n",
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