Building a website used to require some type of computer science expertise. Today, content management systems (CMS) make it simple to develop your own website. In fact, many CMS platforms allow you to drag and drop blocks to build a site easily and quickly.
WordPress is the most popular CMS in the world for good reason. Adobe Experience Manager is another CMS that offers a ton of advanced features with cloud service, excellent customer service, and high levels of security. Both platforms are great, but Adobe Experience Manager is costly - so it is usually best for businesses that have greater needs and a bigger budget.
Inclind works with clients throughout the United States to provide website development, design, and maintenance and support services. Whether you choose WordPress, Adobe Experience Manager, or another platform, we can help you build, design, and maintain your website. If you’re interested in learning more, reach out to us to speak with a member of our team.
What Is Adobe Experience Manager?
Adobe Experience Manager (AEM) is a content management system (CMS) that can be used to build and maintain a website without having to write code. AEM is an enterprise-level CMS that offers other features, including digital asset management and a cloud service. With AEM, you can optimize the authoring, management, and delivery of content and digital media.
With AEM, businesses can create unique digital experiences across products, services, companies, and even countries. It also allows businesses to manage content-specific messages. It allows for a far greater degree of personalization than the standard CMS.
Adobe Experience Manager’s features include:
- A content management system
- A digital asset management system that makes it easier to access, retrieve, and use assets
- Cloud service, with the content and assets being hosted in the cloud
- A centralized dashboard where all projects can be managed in one place
- Digital forms with built-in security features
- Integrated A/B testing
- Component-based editing
Adobe Experience Manager uses a flexible pricing structure that depends on factors such as bandwidth used, amount of traffic, integrations with other systems, and workflow complexity. For many businesses, it can cost over $100,000 or more each year.
What Is WordPress?
WordPress got its start as a blogging platform and is now the most popular CMS in the world. It is still used by bloggers - but it is also used by major corporations, nonprofit organizations, and other entities. WordPress can be used for almost any type of website, including business websites, eCommerce platforms, blogs, forums, membership websites, and portfolios.
WordPress is an open-source CMS that has a lot of great features, such as the ability to easily create and manage website content. Its interface is intuitive, which makes it simple for even inexperienced users to handle. You can create an unlimited number of pages, posts, and products in a store, and can schedule posts for specific dates and times. Its Gutenberg block editor is similar to AEM’s components, which can make content creation easier.
The basic version of WordPress is free. It can then be customized with free or paid themes and plugins that can allow for a far more customized experience. There are also a number of software integrations that can enhance the functionality of a website.
Which CMS Should You Use?
Both Adobe Experience Manager and WordPress offer a lot of great features. They are both top-tier CMS that give users the ability to create beautiful websites. Both can be used without programming or coding experience by using block-based editing.
Ease Of Use
WordPress is very easy to use. Even a novice can create a decent website with great features and integrations. The templates and plugins make it fairly easy to customize a WordPress site.
There is a steeper learning curve with AEM, due in part to the range and complexity of features that it offers. However, once you learn how to utilize AEM properly, it is easier to use than many expensive content management platforms.
Site Speed
With AEM, you can readily migrate from a different platform using its cross-channel content customization option. Users can also rapidly create and maintain pages. While WordPress sites can be customized, AEM offers far more flexibility when it comes to creating pages. In addition, because WordPress is not cloud-based - unlike AEM - adding plugins can slow down a site’s speed.
Security
Because AEM is a proprietary software, it is fairly secure. By comparison, security is often a concern with WordPress because it is an open-source CMS. This is particularly true for sites that use third-party plugins and themes.
Cost
Without a doubt, AEM is expensive - particularly compared to WordPress. You might spend tens of thousands of dollars a year using Adobe Experience Manager. In comparison, WordPress can be incredibly inexpensive - or even free.
Support
Of course, sometimes you do get what you pay for - and that is certainly true when it comes to customer service. With AEM, there is a dedicated customer service helpdesk. WordPress users typically rely on community support or may hire a website development team to not only build but maintain their websites.
Finding The Right Option For You
Ultimately, the decision of which CMS to use comes down to your needs - and your budget. AEM is best suited for businesses and organizations that can afford its fairly high cost. It offers a lot of great features, a cloud service, great customer support, and great security. If you run a smaller business or organization, then Adobe Experience Manager may simply be out of your budget. It may also have a lot of features that you don’t need, based on the complexity of your website and what you need it to do.
A great web development agency can work with you to determine which CMS best meets your needs. For many entities, WordPress is the best choice both in terms of cost and features. If you have the budget and the need for a stronger CMS, then AEM is always a great option. Inclind can even help you learn how to use your chosen CMS to ensure that you can handle the day-to-day of running a website - with our team on standby for more complicated support and maintenance work.
How Inclind Can Help You Build a Great Website on Any Platform
In 2023, having a website is no longer optional. The trick is to build a website that not only looks great but functions well - and can be managed by your team. A block-based content management system, like Adobe Experience Manager or WordPress, is often a great solution.
Inclind works with businesses, nonprofits, healthcare organizations, and other entities to help them create beautiful, effective websites. Our services include website design and redesign, conversion optimization, custom integrations, accessibility audits, automation, and support and maintenance. No matter what CMS platform you choose, we will work with you to make sure that your website works how you want and that it helps your organization meet its goals.
Interested in learning more about your content management system options? Fill out our online contact form or hit the live chat button to talk to one of our experts about your website.
{
"jsonapi": {
"version": "1.0",
"meta": {
"links": {
"self": {
"href": "http:\/\/jsonapi.org\/format\/1.0\/"
}
}
}
},
"data": {
"type": "node--article",
"id": "e732b4e9-32c3-4963-b0d9-1f96c50d4ad3",
"links": {
"self": {
"href": "https:\/\/backend.inclind.com\/jsonapi\/articles\/e732b4e9-32c3-4963-b0d9-1f96c50d4ad3?resourceVersion=id%3A463"
}
},
"attributes": {
"internalId": 461,
"isPublished": true,
"title": "Adobe Experience Manager Vs. WordPress: Which Is Better?",
"created": "2023-11-09T14:29:55+00:00",
"changed": "2024-06-11T13:43:16+00:00",
"promote": false,
"sticky": false,
"metatag": [
{
"tag": "meta",
"attributes": {
"name": "title",
"content": "Adobe Experience Manager Vs. WordPress: Which Is Better?"
}
},
{
"tag": "meta",
"attributes": {
"name": "description",
"content": "Building a website used to require some type of computer science expertise. Today, content management systems (CMS) make it simple to develop your own website."
}
},
{
"tag": "meta",
"attributes": {
"name": "abstract",
"content": "Delaware Drupal web development company specializing in custom Drupal development, real estate and rental brokerage websites, internet marketing and ecommerce"
}
},
{
"tag": "link",
"attributes": {
"rel": "canonical",
"href": "https:\/\/www.inclind.com\/news\/adobe-experience-manager-vs-wordpress"
}
},
{
"tag": "meta",
"attributes": {
"name": "robots",
"content": "index, follow"
}
},
{
"tag": "meta",
"attributes": {
"property": "og:site_name",
"content": "Inclind"
}
},
{
"tag": "meta",
"attributes": {
"property": "og:url",
"content": "https:\/\/www.inclind.com\/news\/adobe-experience-manager-vs-wordpress"
}
},
{
"tag": "meta",
"attributes": {
"property": "og:title",
"content": "Adobe Experience Manager Vs. WordPress: Which Is Better?"
}
},
{
"tag": "meta",
"attributes": {
"property": "og:description",
"content": "Delaware Drupal web development company specializing in custom Drupal development, real estate and rental brokerage websites, internet marketing and ecommerce"
}
},
{
"tag": "meta",
"attributes": {
"property": "place:location:latitude",
"content": "38.77513"
}
},
{
"tag": "meta",
"attributes": {
"property": "place:location:longitude",
"content": "-75.13974"
}
},
{
"tag": "meta",
"attributes": {
"property": "og:street_address",
"content": "119 W. Third St., Suite 6"
}
},
{
"tag": "meta",
"attributes": {
"property": "og:locality",
"content": "Lewes"
}
},
{
"tag": "meta",
"attributes": {
"property": "og:region",
"content": "Delaware"
}
},
{
"tag": "meta",
"attributes": {
"property": "og:postal_code",
"content": "19958"
}
},
{
"tag": "meta",
"attributes": {
"property": "og:country_name",
"content": "United States"
}
},
{
"tag": "meta",
"attributes": {
"property": "og:email",
"content": "hello@inclind.com"
}
},
{
"tag": "meta",
"attributes": {
"property": "og:phone_number",
"content": "(800) 604-8139"
}
}
],
"path": {
"alias": "\/news\/adobe-experience-manager-vs-wordpress",
"pid": 1236,
"langcode": "en"
},
"body": {
"value": "\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EBuilding a website used to require some type of computer science expertise. Today, content management systems (CMS) make it simple to develop your own website. In fact, many CMS platforms allow you to drag and drop blocks to build a site easily and quickly.\u003C\/span\u003E\u003C\/p\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EWordPress is the most popular CMS in the world for good reason. Adobe Experience Manager is another CMS that offers a ton of advanced features with cloud service, excellent customer service, and high levels of security. Both platforms are great, but Adobe Experience Manager is costly - so it is usually best for businesses that have greater needs and a bigger budget.\u003C\/span\u003E\u003C\/p\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EInclind works with clients throughout the United States to provide\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022https:\/\/www.inclind.com\/services\u0022\u003E\u003Cspan\u003Ewebsite development\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E,\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022https:\/\/www.inclind.com\/solutions\/website-redesigns\u0022\u003E\u003Cspan\u003Edesign\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E, and\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022https:\/\/www.inclind.com\/support\u0022\u003E\u003Cspan\u003Emaintenance and support services\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E. Whether you choose WordPress, Adobe Experience Manager, or another platform, we can help you build, design, and maintain your website. If you\u2019re interested in learning more, reach out to us to speak with a member of our team.\u0026nbsp;\u003C\/span\u003E\u003C\/p\u003E\u003Ch2 dir=\u0022ltr\u0022\u003E\u003Cspan\u003EWhat Is Adobe Experience Manager?\u003C\/span\u003E\u003C\/h2\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Ca href=\u0022https:\/\/business.adobe.com\/products\/experience-manager\/adobe-experience-manager.html\u0022 target=\u0022_blank\u0022\u003E\u003Cspan\u003EAdobe Experience Manager (AEM)\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E is a content management system (\u003C\/span\u003E\u003Ca href=\u0022https:\/\/www.oracle.com\/content-management\/what-is-cms\/\u0022 target=\u0022_blank\u0022\u003E\u003Cspan\u003ECMS\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E) that can be used to build and maintain a website without having to write code. AEM is an enterprise-level CMS that offers other features, including digital asset management and a cloud service. With AEM, you can optimize the authoring, management, and delivery of content and digital media.\u003C\/span\u003E\u003C\/p\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EWith AEM, businesses can create unique digital experiences across products, services, companies, and even countries. It also allows businesses to manage content-specific messages. It allows for a far greater degree of personalization than the standard CMS.\u003C\/span\u003E\u003C\/p\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EAdobe Experience Manager\u2019s features include:\u003C\/span\u003E\u003C\/p\u003E\u003Col\u003E\u003Cli\u003E\u003Cspan\u003EA content management system\u003C\/span\u003E\u003C\/li\u003E\u003Cli dir=\u0022ltr\u0022\u003E\u003Cspan\u003EA digital asset management system that makes it easier to access, retrieve, and use assets\u003C\/span\u003E\u003C\/li\u003E\u003Cli dir=\u0022ltr\u0022\u003E\u003Cspan\u003ECloud service, with the content and assets being hosted in the cloud\u0026nbsp;\u003C\/span\u003E\u003C\/li\u003E\u003Cli dir=\u0022ltr\u0022\u003E\u003Cspan\u003EA centralized dashboard where all projects can be managed in one place\u003C\/span\u003E\u003C\/li\u003E\u003Cli dir=\u0022ltr\u0022\u003E\u003Cspan\u003EDigital forms with built-in security features\u0026nbsp;\u003C\/span\u003E\u003C\/li\u003E\u003Cli dir=\u0022ltr\u0022\u003E\u003Cspan\u003EIntegrated A\/B testing\u003C\/span\u003E\u003C\/li\u003E\u003Cli dir=\u0022ltr\u0022\u003E\u003Cspan\u003EComponent-based editing\u003C\/span\u003E\u003C\/li\u003E\u003C\/ol\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EAdobe Experience Manager uses a flexible pricing structure that depends on factors such as bandwidth used, amount of traffic, integrations with other systems, and workflow complexity. For many businesses, it can cost over $100,000 or more each year.\u003C\/span\u003E\u003C\/p\u003E\u003Ch2 dir=\u0022ltr\u0022\u003E\u003Cspan\u003EWhat Is WordPress?\u003C\/span\u003E\u003C\/h2\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Ca href=\u0022https:\/\/wordpress.com\u0022 target=\u0022_blank\u0022\u003E\u003Cspan\u003EWordPress\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E got its start as a blogging platform and is now the most popular CMS in the world. It is still used by bloggers - but it is also used by major corporations, nonprofit organizations, and other entities. WordPress can be used for almost any type of website, including business websites, eCommerce platforms, blogs, forums,\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022https:\/\/www.inclind.com\/clients\/membership-organizations\u0022\u003E\u003Cspan\u003Emembership websites\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E, and portfolios.\u003C\/span\u003E\u003C\/p\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EWordPress is an open-source CMS that has a lot of great features, such as the ability to easily create and manage website content. Its interface is intuitive, which makes it simple for even inexperienced users to handle. You can create an unlimited number of pages, posts, and products in a store, and can schedule posts for specific dates and times. Its Gutenberg block editor is similar to AEM\u2019s components, which can make content creation easier.\u003C\/span\u003E\u003C\/p\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EThe basic version of WordPress is free. It can then be customized with free or paid themes and plugins that can allow for a far more customized experience. There are also a number of software integrations that can enhance the functionality of a website.\u003C\/span\u003E\u003C\/p\u003E\u003Ch2 dir=\u0022ltr\u0022\u003E\u003Cspan\u003EWhich CMS Should You Use?\u003C\/span\u003E\u003C\/h2\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EBoth Adobe Experience Manager and WordPress offer a lot of great features. They are both top-tier CMS that give users the ability to create beautiful websites. Both can be used without programming or coding experience by using block-based editing.\u003C\/span\u003E\u003C\/p\u003E\u003Ch3 dir=\u0022ltr\u0022\u003E\u003Cspan\u003EEase Of Use\u003C\/span\u003E\u003C\/h3\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EWordPress is very easy to use. Even a novice can create a decent website with great features and integrations. The templates and plugins make it fairly easy to customize a WordPress site.\u003C\/span\u003E\u003C\/p\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EThere is a steeper learning curve with AEM, due in part to the range and complexity of features that it offers. However, once you learn how to utilize AEM properly, it is easier to use than many expensive content management platforms.\u0026nbsp;\u003C\/span\u003E\u003C\/p\u003E\u003Ch3 dir=\u0022ltr\u0022\u003E\u003Cspan\u003ESite Speed\u003C\/span\u003E\u003C\/h3\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EWith AEM, you can readily migrate from a different platform using its cross-channel content customization option. Users can also rapidly create and maintain pages. While WordPress sites can be customized, AEM offers far more flexibility when it comes to creating pages. In addition, because WordPress is not cloud-based - unlike AEM - adding plugins can slow down a site\u2019s speed.\u003C\/span\u003E\u003C\/p\u003E\u003Ch3 dir=\u0022ltr\u0022\u003E\u003Cspan\u003ESecurity\u003C\/span\u003E\u003C\/h3\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EBecause AEM is a proprietary software, it is fairly secure. By comparison, security is often a concern with WordPress because it is an open-source CMS. This is particularly true for sites that use third-party plugins and themes.\u003C\/span\u003E\u003C\/p\u003E\u003Ch3 dir=\u0022ltr\u0022\u003E\u003Cspan\u003ECost\u003C\/span\u003E\u003C\/h3\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EWithout a doubt, AEM is expensive - particularly compared to WordPress. You might spend tens of thousands of dollars a year using Adobe Experience Manager. In comparison, WordPress can be incredibly inexpensive - or even free.\u003C\/span\u003E\u003C\/p\u003E\u003Ch3 dir=\u0022ltr\u0022\u003E\u003Cspan\u003ESupport\u003C\/span\u003E\u003C\/h3\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EOf course, sometimes you do get what you pay for - and that is certainly true when it comes to customer service. With AEM, there is a dedicated customer service helpdesk. WordPress users typically rely on community support or may hire a website development team to not only build but maintain their websites.\u003C\/span\u003E\u003C\/p\u003E\u003Ch3 dir=\u0022ltr\u0022\u003E\u003Cspan\u003EFinding The Right Option For You\u003C\/span\u003E\u003C\/h3\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EUltimately, the decision of which CMS to use comes down to your needs - and your budget. AEM is best suited for businesses and organizations that can afford its fairly high cost. It offers a lot of great features, a cloud service, great customer support, and great security. If you run a smaller business or organization, then Adobe Experience Manager may simply be out of your budget. It may also have a lot of features that you don\u2019t need, based on the complexity of your website and what you need it to do.\u003C\/span\u003E\u003C\/p\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EA great web development agency can work with you to determine which CMS best meets your needs. For many entities, WordPress is the best choice both in terms of cost and features. If you have the budget and the need for a stronger CMS, then AEM is always a great option. Inclind can even help you learn how to use your chosen CMS to ensure that you can handle the day-to-day of running a website - with our team on standby for more complicated support and maintenance work.\u003C\/span\u003E\u003C\/p\u003E\u003Ch2 dir=\u0022ltr\u0022\u003E\u003Cspan\u003EHow Inclind Can Help You Build a Great Website on Any Platform\u003C\/span\u003E\u003C\/h2\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EIn 2023, having a website is no longer optional. The trick is to build a website that not only looks great but functions well - and can be managed by your team. A block-based content management system, like Adobe Experience Manager or WordPress, is often a great solution.\u003C\/span\u003E\u003C\/p\u003E\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EInclind works with businesses, nonprofits, healthcare organizations, and other entities to help them create beautiful, effective websites. Our services include website design and\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022https:\/\/www.inclind.com\/solutions\/website-redesigns\u0022\u003E\u003Cspan\u003Eredesign\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E,\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022https:\/\/www.inclind.com\/solutions\/conversion-optimization\u0022\u003E\u003Cspan\u003Econversion optimization\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E,\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022https:\/\/www.inclind.com\/solutions\/integrations\u0022\u003E\u003Cspan\u003Ecustom integrations\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E,\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022https:\/\/www.inclind.com\/solutions\/accessibility-audits\u0022\u003E\u003Cspan\u003Eaccessibility audits\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E, automation, and\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022https:\/\/www.inclind.com\/support\u0022\u003E\u003Cspan\u003Esupport and maintenance\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E. No matter what CMS platform you choose, we will work with you to make sure that your website works how you want and that it helps your organization meet its goals.\u003C\/span\u003E\u003C\/p\u003E\u003Cp\u003E\u003Cspan\u003EInterested in learning more about your content management system options? Fill out our\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022https:\/\/www.inclind.com\/services#link1\u0022\u003E\u003Cspan\u003Eonline contact form\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E or hit the live chat button to talk to one of our experts about your website.\u003C\/span\u003E\u003C\/p\u003E",
"format": "full_html",
"processed": "\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EBuilding a website used to require some type of computer science expertise. Today, content management systems (CMS) make it simple to develop your own website. In fact, many CMS platforms allow you to drag and drop blocks to build a site easily and quickly.\u003C\/span\u003E\u003C\/p\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EWordPress is the most popular CMS in the world for good reason. Adobe Experience Manager is another CMS that offers a ton of advanced features with cloud service, excellent customer service, and high levels of security. Both platforms are great, but Adobe Experience Manager is costly - so it is usually best for businesses that have greater needs and a bigger budget.\u003C\/span\u003E\u003C\/p\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EInclind works with clients throughout the United States to provide\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022\/services\u0022\u003E\u003Cspan\u003Ewebsite development\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E,\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022\/solutions\/website-redesigns\u0022\u003E\u003Cspan\u003Edesign\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E, and\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022\/support\u0022\u003E\u003Cspan\u003Emaintenance and support services\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E. Whether you choose WordPress, Adobe Experience Manager, or another platform, we can help you build, design, and maintain your website. If you\u2019re interested in learning more, reach out to us to speak with a member of our team.\u0026nbsp;\u003C\/span\u003E\u003C\/p\u003E\n\u003Ch2 dir=\u0022ltr\u0022\u003E\u003Cspan\u003EWhat Is Adobe Experience Manager?\u003C\/span\u003E\u003C\/h2\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Ca href=\u0022https:\/\/business.adobe.com\/products\/experience-manager\/adobe-experience-manager.html\u0022 target=\u0022_blank\u0022\u003E\u003Cspan\u003EAdobe Experience Manager (AEM)\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E is a content management system (\u003C\/span\u003E\u003Ca href=\u0022https:\/\/www.oracle.com\/content-management\/what-is-cms\/\u0022 target=\u0022_blank\u0022\u003E\u003Cspan\u003ECMS\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E) that can be used to build and maintain a website without having to write code. AEM is an enterprise-level CMS that offers other features, including digital asset management and a cloud service. With AEM, you can optimize the authoring, management, and delivery of content and digital media.\u003C\/span\u003E\u003C\/p\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EWith AEM, businesses can create unique digital experiences across products, services, companies, and even countries. It also allows businesses to manage content-specific messages. It allows for a far greater degree of personalization than the standard CMS.\u003C\/span\u003E\u003C\/p\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EAdobe Experience Manager\u2019s features include:\u003C\/span\u003E\u003C\/p\u003E\n\u003Col\u003E\n\u003Cli\u003E\u003Cspan\u003EA content management system\u003C\/span\u003E\u003C\/li\u003E\n\u003Cli dir=\u0022ltr\u0022\u003E\u003Cspan\u003EA digital asset management system that makes it easier to access, retrieve, and use assets\u003C\/span\u003E\u003C\/li\u003E\n\u003Cli dir=\u0022ltr\u0022\u003E\u003Cspan\u003ECloud service, with the content and assets being hosted in the cloud\u0026nbsp;\u003C\/span\u003E\u003C\/li\u003E\n\u003Cli dir=\u0022ltr\u0022\u003E\u003Cspan\u003EA centralized dashboard where all projects can be managed in one place\u003C\/span\u003E\u003C\/li\u003E\n\u003Cli dir=\u0022ltr\u0022\u003E\u003Cspan\u003EDigital forms with built-in security features\u0026nbsp;\u003C\/span\u003E\u003C\/li\u003E\n\u003Cli dir=\u0022ltr\u0022\u003E\u003Cspan\u003EIntegrated A\/B testing\u003C\/span\u003E\u003C\/li\u003E\n\u003Cli dir=\u0022ltr\u0022\u003E\u003Cspan\u003EComponent-based editing\u003C\/span\u003E\u003C\/li\u003E\n\u003C\/ol\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EAdobe Experience Manager uses a flexible pricing structure that depends on factors such as bandwidth used, amount of traffic, integrations with other systems, and workflow complexity. For many businesses, it can cost over $100,000 or more each year.\u003C\/span\u003E\u003C\/p\u003E\n\u003Ch2 dir=\u0022ltr\u0022\u003E\u003Cspan\u003EWhat Is WordPress?\u003C\/span\u003E\u003C\/h2\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Ca href=\u0022https:\/\/wordpress.com\u0022 target=\u0022_blank\u0022\u003E\u003Cspan\u003EWordPress\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E got its start as a blogging platform and is now the most popular CMS in the world. It is still used by bloggers - but it is also used by major corporations, nonprofit organizations, and other entities. WordPress can be used for almost any type of website, including business websites, eCommerce platforms, blogs, forums,\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022\/clients\/membership-organizations\u0022\u003E\u003Cspan\u003Emembership websites\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E, and portfolios.\u003C\/span\u003E\u003C\/p\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EWordPress is an open-source CMS that has a lot of great features, such as the ability to easily create and manage website content. Its interface is intuitive, which makes it simple for even inexperienced users to handle. You can create an unlimited number of pages, posts, and products in a store, and can schedule posts for specific dates and times. Its Gutenberg block editor is similar to AEM\u2019s components, which can make content creation easier.\u003C\/span\u003E\u003C\/p\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EThe basic version of WordPress is free. It can then be customized with free or paid themes and plugins that can allow for a far more customized experience. There are also a number of software integrations that can enhance the functionality of a website.\u003C\/span\u003E\u003C\/p\u003E\n\u003Ch2 dir=\u0022ltr\u0022\u003E\u003Cspan\u003EWhich CMS Should You Use?\u003C\/span\u003E\u003C\/h2\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EBoth Adobe Experience Manager and WordPress offer a lot of great features. They are both top-tier CMS that give users the ability to create beautiful websites. Both can be used without programming or coding experience by using block-based editing.\u003C\/span\u003E\u003C\/p\u003E\n\u003Ch3 dir=\u0022ltr\u0022\u003E\u003Cspan\u003EEase Of Use\u003C\/span\u003E\u003C\/h3\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EWordPress is very easy to use. Even a novice can create a decent website with great features and integrations. The templates and plugins make it fairly easy to customize a WordPress site.\u003C\/span\u003E\u003C\/p\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EThere is a steeper learning curve with AEM, due in part to the range and complexity of features that it offers. However, once you learn how to utilize AEM properly, it is easier to use than many expensive content management platforms.\u0026nbsp;\u003C\/span\u003E\u003C\/p\u003E\n\u003Ch3 dir=\u0022ltr\u0022\u003E\u003Cspan\u003ESite Speed\u003C\/span\u003E\u003C\/h3\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EWith AEM, you can readily migrate from a different platform using its cross-channel content customization option. Users can also rapidly create and maintain pages. While WordPress sites can be customized, AEM offers far more flexibility when it comes to creating pages. In addition, because WordPress is not cloud-based - unlike AEM - adding plugins can slow down a site\u2019s speed.\u003C\/span\u003E\u003C\/p\u003E\n\u003Ch3 dir=\u0022ltr\u0022\u003E\u003Cspan\u003ESecurity\u003C\/span\u003E\u003C\/h3\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EBecause AEM is a proprietary software, it is fairly secure. By comparison, security is often a concern with WordPress because it is an open-source CMS. This is particularly true for sites that use third-party plugins and themes.\u003C\/span\u003E\u003C\/p\u003E\n\u003Ch3 dir=\u0022ltr\u0022\u003E\u003Cspan\u003ECost\u003C\/span\u003E\u003C\/h3\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EWithout a doubt, AEM is expensive - particularly compared to WordPress. You might spend tens of thousands of dollars a year using Adobe Experience Manager. In comparison, WordPress can be incredibly inexpensive - or even free.\u003C\/span\u003E\u003C\/p\u003E\n\u003Ch3 dir=\u0022ltr\u0022\u003E\u003Cspan\u003ESupport\u003C\/span\u003E\u003C\/h3\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EOf course, sometimes you do get what you pay for - and that is certainly true when it comes to customer service. With AEM, there is a dedicated customer service helpdesk. WordPress users typically rely on community support or may hire a website development team to not only build but maintain their websites.\u003C\/span\u003E\u003C\/p\u003E\n\u003Ch3 dir=\u0022ltr\u0022\u003E\u003Cspan\u003EFinding The Right Option For You\u003C\/span\u003E\u003C\/h3\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EUltimately, the decision of which CMS to use comes down to your needs - and your budget. AEM is best suited for businesses and organizations that can afford its fairly high cost. It offers a lot of great features, a cloud service, great customer support, and great security. If you run a smaller business or organization, then Adobe Experience Manager may simply be out of your budget. It may also have a lot of features that you don\u2019t need, based on the complexity of your website and what you need it to do.\u003C\/span\u003E\u003C\/p\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EA great web development agency can work with you to determine which CMS best meets your needs. For many entities, WordPress is the best choice both in terms of cost and features. If you have the budget and the need for a stronger CMS, then AEM is always a great option. Inclind can even help you learn how to use your chosen CMS to ensure that you can handle the day-to-day of running a website - with our team on standby for more complicated support and maintenance work.\u003C\/span\u003E\u003C\/p\u003E\n\u003Ch2 dir=\u0022ltr\u0022\u003E\u003Cspan\u003EHow Inclind Can Help You Build a Great Website on Any Platform\u003C\/span\u003E\u003C\/h2\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EIn 2023, having a website is no longer optional. The trick is to build a website that not only looks great but functions well - and can be managed by your team. A block-based content management system, like Adobe Experience Manager or WordPress, is often a great solution.\u003C\/span\u003E\u003C\/p\u003E\n\u003Cp dir=\u0022ltr\u0022\u003E\u003Cspan\u003EInclind works with businesses, nonprofits, healthcare organizations, and other entities to help them create beautiful, effective websites. Our services include website design and\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022\/solutions\/website-redesigns\u0022\u003E\u003Cspan\u003Eredesign\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E,\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022\/solutions\/conversion-optimization\u0022\u003E\u003Cspan\u003Econversion optimization\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E,\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022\/solutions\/integrations\u0022\u003E\u003Cspan\u003Ecustom integrations\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E,\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022\/solutions\/accessibility-audits\u0022\u003E\u003Cspan\u003Eaccessibility audits\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E, automation, and\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022\/support\u0022\u003E\u003Cspan\u003Esupport and maintenance\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E. No matter what CMS platform you choose, we will work with you to make sure that your website works how you want and that it helps your organization meet its goals.\u003C\/span\u003E\u003C\/p\u003E\n\u003Cp\u003E\u003Cspan\u003EInterested in learning more about your content management system options? Fill out our\u0026nbsp;\u003C\/span\u003E\u003Ca href=\u0022\/services#link1\u0022\u003E\u003Cspan\u003Eonline contact form\u003C\/span\u003E\u003C\/a\u003E\u003Cspan\u003E or hit the live chat button to talk to one of our experts about your website.\u003C\/span\u003E\u003C\/p\u003E\n",
"summary": ""
},
"articleType": "news",
"author": "Bryan Cordrey",
"authorTitle": null,
"challenge": null,
"introText": null,
"location": null,
"f_metatag": "{\u0022title\u0022:\u0022Adobe Experience Manager Vs. WordPress: Which Is Better?\u0022}",
"publishDate": "2023-11-09",
"result": null,
"solution": null,
"subheader1": null,
"subheader2": null
},
"relationships": {
"contentType": {
"data": null,
"links": {
"self": {
"href": "https:\/\/backend.inclind.com\/jsonapi\/articles\/e732b4e9-32c3-4963-b0d9-1f96c50d4ad3\/relationships\/contentType?resourceVersion=id%3A463"
}
}
},
"category": {
"data": {
"type": "catTerm",
"id": "e7befc73-77f0-46c9-aedf-608856a6a450",
"meta": {
"drupal_internal__target_id": 52
}
},
"links": {
"related": {
"href": "https:\/\/backend.inclind.com\/jsonapi\/articles\/e732b4e9-32c3-4963-b0d9-1f96c50d4ad3\/category?resourceVersion=id%3A463"
},
"self": {
"href": "https:\/\/backend.inclind.com\/jsonapi\/articles\/e732b4e9-32c3-4963-b0d9-1f96c50d4ad3\/relationships\/category?resourceVersion=id%3A463"
}
}
},
"companyRef": {
"data": null,
"links": {
"related": {
"href": "https:\/\/backend.inclind.com\/jsonapi\/articles\/e732b4e9-32c3-4963-b0d9-1f96c50d4ad3\/companyRef?resourceVersion=id%3A463"
},
"self": {
"href": "https:\/\/backend.inclind.com\/jsonapi\/articles\/e732b4e9-32c3-4963-b0d9-1f96c50d4ad3\/relationships\/companyRef?resourceVersion=id%3A463"
}
}
},
"image": {
"data": {
"type": "images",
"id": "fae0975b-65b4-486c-aaa4-dbd329f3b605",
"meta": {
"drupal_internal__target_id": 595
}
},
"links": {
"related": {
"href": "https:\/\/backend.inclind.com\/jsonapi\/articles\/e732b4e9-32c3-4963-b0d9-1f96c50d4ad3\/image?resourceVersion=id%3A463"
},
"self": {
"href": "https:\/\/backend.inclind.com\/jsonapi\/articles\/e732b4e9-32c3-4963-b0d9-1f96c50d4ad3\/relationships\/image?resourceVersion=id%3A463"
}
}
},
"slides": {
"data": [],
"links": {
"related": {
"href": "https:\/\/backend.inclind.com\/jsonapi\/articles\/e732b4e9-32c3-4963-b0d9-1f96c50d4ad3\/slides?resourceVersion=id%3A463"
},
"self": {
"href": "https:\/\/backend.inclind.com\/jsonapi\/articles\/e732b4e9-32c3-4963-b0d9-1f96c50d4ad3\/relationships\/slides?resourceVersion=id%3A463"
}
}
},
"teamMember": {
"data": [
{
"type": "node--person",
"id": "5e8f6ed8-e4d3-4b2a-8bfa-a3f635004b89",
"meta": {
"drupal_internal__target_id": 119
}
}
],
"links": {
"related": {
"href": "https:\/\/backend.inclind.com\/jsonapi\/articles\/e732b4e9-32c3-4963-b0d9-1f96c50d4ad3\/teamMember?resourceVersion=id%3A463"
},
"self": {
"href": "https:\/\/backend.inclind.com\/jsonapi\/articles\/e732b4e9-32c3-4963-b0d9-1f96c50d4ad3\/relationships\/teamMember?resourceVersion=id%3A463"
}
}
},
"tags": {
"data": [],
"links": {
"related": {
"href": "https:\/\/backend.inclind.com\/jsonapi\/articles\/e732b4e9-32c3-4963-b0d9-1f96c50d4ad3\/tags?resourceVersion=id%3A463"
},
"self": {
"href": "https:\/\/backend.inclind.com\/jsonapi\/articles\/e732b4e9-32c3-4963-b0d9-1f96c50d4ad3\/relationships\/tags?resourceVersion=id%3A463"
}
}
},
"topic": {
"data": [
{
"type": "topicTerm",
"id": "0984d812-630f-4a8a-9399-55a9e54fe4fb",
"meta": {
"drupal_internal__target_id": 124
}
},
{
"type": "topicTerm",
"id": "931d7ccf-c644-4aec-9adc-a662e710cc8d",
"meta": {
"drupal_internal__target_id": 117
}
},
{
"type": "topicTerm",
"id": "8c44c30c-7ffe-44a0-bbfb-7642ac8d3b3c",
"meta": {
"drupal_internal__target_id": 17
}
},
{
"type": "topicTerm",
"id": "77f2449e-faf7-4322-b090-3225624f588b",
"meta": {
"drupal_internal__target_id": 8
}
}
],
"links": {
"related": {
"href": "https:\/\/backend.inclind.com\/jsonapi\/articles\/e732b4e9-32c3-4963-b0d9-1f96c50d4ad3\/topic?resourceVersion=id%3A463"
},
"self": {
"href": "https:\/\/backend.inclind.com\/jsonapi\/articles\/e732b4e9-32c3-4963-b0d9-1f96c50d4ad3\/relationships\/topic?resourceVersion=id%3A463"
}
}
}
}
},
"links": {
"self": {
"href": "https:\/\/backend.inclind.com\/jsonapi\/articles\/e732b4e9-32c3-4963-b0d9-1f96c50d4ad3?resourceVersion=id%3A463"
}
}
}